MDRN Staffing's Edgar Mota on How Military Discipline Built a Blueprint for Success
How did your experiences in the military shape your approach to staffing?
Edgar Mota, Owner of MDRN Staffing immediately fell in love with staffing because he was helping people. A sense of being in service to others was something he yearned for from his time in the US Army.
In this episode of Humans of Staffing, Edgar takes Sammy and TJ through his full journey, from hitting rock bottom after his deployment to discovering his passion for staffing, and an angel investor's unexpected offer to launch a staffing firm just before COVID.
Military discipline became Edgar’s business superpower, including through the sobering reality of client bankruptcies and his current data-driven approach testing every sales script and content piece on rapid two-week cycles.
Topics Discussed:
How Edgar's military deployment in Iraq and subsequent struggle to find stable employment led him to discover a passion for helping others through staffing.
Transparent communication during challenges, including how staffing agencies often disappear when they can't fill orders, whereas his team prioritizes immediate communication about shortfalls, resulting in stronger client relationships.
The shift from organic growth during COVID to a data-driven sales approach tracking specific metrics like content watch time and cold call script performance on two-week testing cycles.
How Edgar's team achieves 100 prospect touches daily through a mix of LinkedIn messages and cold calls, versus the traditional in-person approach that yielded only 10-15 daily interactions — and that seems to have become offputting.
Early adoption of AI tools like ChatGPT and Claude for sales enablement, content creation, and resume screening, with specific prompts developed and distributed to staff for consistent workflows.
Implementing systems to reduce decision fatigue in both personal and professional contexts, from wearing all-black clothing to choosing CrossFit for its pre-planned workouts, allowing mental bandwidth to focus on critical business decisions.
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